A new series focused on five-minute marketing briefs for big-name brands. This week: a Corona Beer social strategy to cope with the unprecedented (argh, that word again) situation presented by the coronavirus…
Our latest add-on feature, Social Inbox, officially launches today! 🎉 As the COVID-19 crisis unfolds around us, you may be receiving more messages than usual from your customers. 📧 To help with…
There’s no getting away from it –– Coronavirus is a very real, unignorable part of global society now. It’s serious, and it’s scary –– will life ever go back to normal? Will we…
Amid the never-ending coverage of coronavirus and the media sensationalism, it’s easy to slip into negative thought spirals. We’re still in the shock, denial, and frustration phases. But things will improve. We…
Each company will have its own set of challenges, opportunities, and preferences when it comes to the unprecedented situation we face globally. During this uncertain time, we’d like to offer our best…
By now, you’re probably getting flooded with emails from businesses, titled “COVID-19 Response”, and how they’re planning on providing their services during these difficult times. I wanted to share something a little…
Twitter has hopped aboard the Stories bandwagon, and begun testing a feature that they are calling ‘Fleets‘. The move isn’t surprising, given the increasing popularity of Stories formats. Starting life on Snapchat,…
Social media monitoring. It’s a key puzzle piece in a solid social strategy. Not only does it allow you to check what’s being said about your brand, enabling you to proactively learn,…
If you’re a content or social marketer, you’re likely familiar with the 80/20 rule: the content you share should only be 20% self-promotion, and 80% ‘other’ (educational, entertaining or helpful content), that…
If there’s one person we trust with the latest trends and changes in digital marketing, it’s Neil Patel. A bestselling author, entrepreneur and expert on all things digital, he’s been at the…
