Amid the never-ending coverage of coronavirus and the media sensationalism, it’s easy to slip into negative thought spirals. We’re still in the shock, denial, and frustration phases. But things will improve. We…
Each company will have its own set of challenges, opportunities, and preferences when it comes to the unprecedented situation we face globally. During this uncertain time, we’d like to offer our best…
By now, you’re probably getting flooded with emails from businesses, titled “COVID-19 Response”, and how they’re planning on providing their services during these difficult times. I wanted to share something a little…
Twitter has hopped aboard the Stories bandwagon, and begun testing a feature that they are calling ‘Fleets‘. The move isn’t surprising, given the increasing popularity of Stories formats. Starting life on Snapchat,…
Social media monitoring. It’s a key puzzle piece in a solid social strategy. Not only does it allow you to check what’s being said about your brand, enabling you to proactively learn,…
If you’re a content or social marketer, you’re likely familiar with the 80/20 rule: the content you share should only be 20% self-promotion, and 80% ‘other’ (educational, entertaining or helpful content), that…
If there’s one person we trust with the latest trends and changes in digital marketing, it’s Neil Patel. A bestselling author, entrepreneur and expert on all things digital, he’s been at the…
Likes, comments, clicks, shares – engagement rate is still one of the main measures of success in social media marketing. While every social media marketer aims to increase a brand’s follower count…
December is upon us, which means it’s time to look back on your best moments of the year. We’ve updated our Top Nine tool with some neat new features for 2019…read on…
Looking to sharpen up your content marketing workflow in 2020? We’ve done a quick roundup of our favourite content marketing tools to add to your arsenal, to help you save time, produce…
