Category Archives: Twitter

Twitter’s Top Trends of 2020

It’s safe to say that 2020 has been a year like no other. Every year, Twitter releases a report looking back on the iconic trends, memes, and moments that dominated each month. Despite most of us being glad to see the back of 2020, there were many moments that are worth revisiting. Social media connected… Read More »

3 of the Most Effective Ways to Approach Twitter Influencers to Grow Your Brand

Want to grow your brand on Twitter? I’m not surprised. With 134 million daily active users, Twitter is the preferred platform for enterprising brands and marketers. In fact, 70% of B2B and 60% of B2C marketers use Twitter for brand promotions. By the same argument, Twitter is a virtual battleground where brands compete for limited… Read More »

Twitter is Testing its Own Version of Stories – Twitter Fleets – And the Internet Has Opinions

Twitter has hopped aboard the Stories bandwagon, and begun testing a feature that they are calling ‘Fleets‘. The move isn’t surprising, given the increasing popularity of Stories formats. Starting life on Snapchat, the format is now prevalent on Facebook, Messenger, Instagram, Pinterest, and coming on LinkedIn. You might say it’s the natural evolution of social… Read More »

This Week in Social: The Biggest Social Media & Content Marketing News Stories

Instagram Opens AR Filter Creation Tools to All Users 🤳 This week, Instagram announced that anyone can now create their own Spark AR effects. In short, this means that anyone can build AR experiences for Facebook and Instagram, with no coding experience necessary. The Effect Gallery will showcase niche effects from up-and-coming artists from the… Read More »

How to Run a Successful Twitter Chat

Did you think that chatting died along with the dial-up modem? Think again. Contrary to popular belief, chatting is alive and well – in tweet form. Twitter chats are the 21st century way to connect with your followers, build authority, and form a community around an important topic. These chats generate valuable discussions and lively… Read More »

Twitter shut down Crowdfire, StatusBrew and ManageFlitter – here’s an alternative

Last week, several popular Twitter scheduling tools were found to be in violation of Twitter’s rules. The social media platform has restricted the use of its API to prevent tools using ‘bulk and aggressive’ following behaviour, rendering certain tools defunct in the process. ManageFlitter, Statusbrew and Crowdfire, among others, were all sent this notice: “Hello,… Read More »

New Twitter Rules and the Future of Evergreen Recycling

In February 2018 Twitter announced changes to their API requirements in an attempt to crack down on “malicious activity” targeted around big discussions like the US election. These new controls, which ban co-ordinated tweeting from more than one profile, are designed to prevent bots from spreading spam, and taking over conversations and trending hashtags. We… Read More »