Author Archives: Sarah Lockwood

About Sarah Lockwood

Sarah Lockwood is Head of Marketing & PR for SmarterQueue, based in London, UK.

New Twitter Rules and the Future of Evergreen Recycling

In February 2018 Twitter announced changes to their API requirements in an attempt to crack down on “malicious activity” targeted around big discussions like the US election. These new controls, which ban co-ordinated tweeting from more than one profile, are designed to prevent bots from spreading spam, and taking over conversations and trending hashtags. We… Read More »

The Facebook News Feed is Changing Again: Are You Ready?

You’ve probably heard by now that Facebook will be rolling out changes to their News Feed Algorithm. And you may be feeling like this: Relax. You may think it’s all doom and gloom, but let’s be honest, this isn’t Facebook’s first move towards prioritising personalised content. This time around Facebook said: “Because space in News… Read More »