You’ve likely experienced this: you’ll be talking about something with a friend, and then 15 minutes later, you’re scrolling through Instagram…. and BAM. There’s an ad for a product related to the very topic you’ve been discussing. You think…hmm, is Instagram listening to me? Chances are, this has happened on more than one occasion. Perhaps… Read More »
Welcome to this week’s round-up of bite-sized social media news. We’ve sorted through the major news updates you need to know, as well as selected a few of our favourite reads to get your teeth into. Instagram & Facebook add new features for #PrideMonth 🌈 Instagram has announced brand new interactive features in solidarity with… Read More »
IGTV now supports landscape videos 📹 In a move that marks a departure from IGTV’s original vertical-only strategy, the video streaming platform this week announced plans to add the ability to upload horizontal videos. “IGTV should be the home of great content, no matter how it’s shot. By allowing landscape, we’re removing barriers to production… Read More »
Ever wish you didn’t have to create Stories on the fly? Well, you don’t. (Caveat: We do need to make one thing clear: you do need to be using iOS for this to work). How to Schedule Instagram Stories via SmarterQueue (on iOS) Create your Story, or Stories, any way you like, so you have… Read More »
Whether you’ve worked with influencers before or are just thinking about it, the world of influencer marketing can be a mysterious business. We’ve whittled down the seven things you absolutely must bear in mind when you’re looking at partnering with influencers, to get you the most bang for your buck. Value Engagement Over Reach📈 OK,… Read More »
Are you using Instagram creatively to entertain and inform your followers? Are you using different content themes to stimulate their interests, solve problems, or make them smile? Are you having fun with Instagram? Yup. We’re here to tell you – it’s time to put the fun back into the ‘gram. By doing so, you’ll maximise… Read More »
Instagram has come a long way since it launched in 2010. Back then, it was all about the preset filters and frames, which gave low-fi snaps of pets or breakfast a sort of charming, retro feel. Fast forward to 2019, and some things never change: pets and brunches are still huge on Instagram. But as… Read More »
Your Instagram aesthetic is important. These days, it’s not enough to post live on Instagram and hope for the best when it comes to your grid – it needs to look creative and cohesive if you want to stand out among your competitors. A new visual planning feature to preview your Instagram feed 📸 We’ve… Read More »
So far, 2018 is all change for social networks. First, Facebook announced a significant new business direction, leading to changes to the News Feed algorithm; and now Instagram has introduced “direct publishing” for business profiles. Instagram Direct Publishing: The Facts Direct publishing means post publishing will be automatic, similar to Facebook/Twitter automation. Nothing has changed… Read More »